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The rise of APIs

TechCrunch

The application programming interface (API) has been a key part of software development for decades as a way to develop for a specific platform, such as Microsoft Windows. More recently, newer platform providers, from Salesforce to Facebook and Google, have offered APIs that help the developer and have, in effect, created a developer dependency on these platforms. Now, a new breed of third-party APIs are offering capabilities that free developers from lock-in to any particular platform and allow them to more efficiently bring their applications to market.