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By 2018, 62% Of CRM Will Be Cloud-Based, And The Cloud Computing Market Will Reach $127.5B
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How Adobe uses machine learning to drive marketing success

Earlier this year, Adobe took the wraps off its new Adobe Marketing Cloud, touting new data science capabilities like Adobe Analytics' Segment IQ, which uses machine learning to help marketers gain deep insight into audience segments. On Wednesday, Adobe advanced Segment IQ another step with the release of Segment Comparison for Analysis Workspace.