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How to Use Smoke Tests to Validate Your Product or Feature Ideas

Conversion Optimization by CXL

 Think you’re sitting on the next big idea for a product or a product feature? Before you spend dozens of hours and tens of thousands of dollars on the idea, you need to validate it. In other words, you need to make sure your audience is just as excited about the idea as you are. So, how can you validate the ideas sitting in your startup notebook or your product feature backlog without wasting resources? By running a smoke test. What is a smoke test?